Valimail vs EasyDMARC
Valimail — a DigiCert company since September 2025 — sells hands-off enterprise enforcement by quote. EasyDMARC sells self-serve, published-price DMARC for the mid-market. The overlap in who they serve is smaller than the search results suggest.
The short answer
EasyDMARC publishes its prices — Plus $44.99/mo and Premium $89.99/mo, 20% less on annual billing — with self-serve signup and managed record hosting on every tier. Valimail publishes no Enforce price: Starter, Premium and Enterprise are all quote-only; in return you get automated enforcement, patented Instant SPF, automated DKIM rotation, and FedRAMP authorization (Valimail Enforce is listed as "FedRAMP Authorized" on the FedRAMP Marketplace). Sub-enterprise teams almost always shortlist EasyDMARC on price alone; regulated and Microsoft-heavy enterprises shortlist Valimail.
At a Glance
| Feature | Valimail | EasyDMARC |
|---|---|---|
| Starting paid price | Quote-only | $44.99/mo ($35.99/mo annual) |
| Free tier | 5 user seats, 10 SPF lookups, limited automated DMARC | No |
| G2 rating | 4.6/5 | 4.8/5 |
| Protocols with documented support | 7/9 | 7/9 |
Protocol Coverage
Documented support across the 9 core email authentication protocols. "Not documented" means our research briefs found no public evidence either way.
| Feature | Valimail | EasyDMARC |
|---|---|---|
| DMARC | ||
| SPF | ||
| DKIM | ||
| BIMI | Full automation via the sales-gated Amplify add-on; Monitor shows status and BIMI Simulator preview only | |
| MTA-STS | Hosted on Enforce via CNAME delegation (NS delegation is planned) | Managed MTA-STS hosting activates with Premium; record checker and generator tools on all tiers |
| TLS-RPT | Parsed TLS reports in the dashboard from Premium; checker and generator tools on all tiers | |
| ARC (chain analysis) | ||
| DANE/TLSA | ||
| ARF (failure reports) | Privacy-safe RUF+ failure reporting listed on the Enforce comparison grid | Failure (RUF) reports from the Plus tier |
Published Pricing
List prices as published on each vendor's pricing page.
Valimail
Free tier: 5 user seats, 10 SPF lookups, limited automated DMARC
- Enforce Starter Quote-only
- Enforce Premium Quote-only
- Enforce Enterprise Quote-only
- Amplify (BIMI add-on) Quote-only
EasyDMARC
- Plus $44.99/mo · $35.99/mo annual
- Premium $89.99/mo · $71.99/mo annual
- Deliverability Quote-only
- Enterprise: Email Trust Quote-only
- MSP Quote-only
Strengths and Trade-offs
Valimail
Where it shines
- Co-authored RFC 8617 (ARC, an Experimental spec that an IETF DMARC working-group draft asks to reclassify as Historic) and maintains deep email-authentication standards leadership
- Patented Instant SPF delivers hosted, dynamic SPF that bypasses the 10-DNS-lookup limit
- Enforce platform listed as "FedRAMP Authorized" on the FedRAMP Marketplace, with SOC 2, PCI, and GDPR coverage
- Free Monitor tier with 5 user seats; the pricing page cites 80,000+ customers
- Enforce sends signed webhooks for alerts, so they can feed a SIEM, ticketing system or chat tool; the help article names no plan
- Hands-on onboarding and customer support praised consistently across G2 review cycles
Trade-offs
- Every Enforce tier (Starter, Premium, Enterprise) is quote-only: the pricing page reads "Contact us for custom pricing"
- The pricing page now lists Monitor, Enforce and Amplify; the Align entry tier no longer appears
- Add-on fees appear only on the AWS Marketplace listing: $1,500 per additional domain, $1,000 per additional 100K emails/month, $500 per additional sending service
- ARC is not productized at any tier despite the RFC 8617 co-authorship, and DANE has no documented support
- Hosted MTA-STS works via CNAME delegation only, for Enforce users; NS delegation is planned for a future release
Best for: Enterprises and regulated organizations (FedRAMP, Microsoft 365 shops) that want fully automated, hands-off DMARC enforcement and are ready to negotiate a custom quote.
EasyDMARC
Where it shines
- Consistently praised for ease of use: setup and DNS integration need no deep DMARC expertise (top G2 praise theme, 22 mentions)
- Responsive, helpful support team (20 G2 customer-support mentions)
- Managed DMARC and Managed BIMI record hosting included on every tier
- Dedicated MSP plan with custom pricing by number of managed domains (10-domain minimum)
- Unlimited invited users on every paid tier
- Email Trust Platform (V3, September 2026) added a native AI Agent, listed on its pricing page from Premium, and an MCP server whose page names no plan
Trade-offs
- No free plan on the pricing page, only a free trial with no credit card; third-party reviewers report the free plan was cut in 2024
- The pricing page lists no ARC or DANE feature
- EasySPF flattening, managed MTA-STS, and parsed TLS reports all require Premium at $89.99/mo ($71.99/mo billed annually)
- API, SSO, and audit logs are only on the Enterprise: Email Trust tier
- Reviewers report upsell pressure
Best for: Small-to-mid-market teams and MSPs who want guided setup and managed record hosting without needing in-house DMARC expertise.
Where DMARCguard Fits
DMARCguard is our product — treat this section as our pitch, and check every number above against both vendors' own pricing pages.
If Valimail's quote-only pricing is hard to budget and EasyDMARC's Premium-tier gating (TLS-RPT, MTA-STS, SPF flattening at $89.99/mo) feels like a toll booth, DMARCguard publishes one price ($14.50/mo including 2 domains for founding members, then $15/domain (3–10) and $10/domain (11+)) with all 9 protocols on Pro — ARC and DANE included, which neither vendor ships. Start free with 2 domains and 30 days of report history.
| Feature | Valimail | EasyDMARC | DMARCguard |
|---|---|---|---|
| Starting paid price | Quote-only | $44.99/mo ($35.99/mo annual) | $29/mo incl. 2 domains, excl. VAT & sales tax |
| Free tier | 5 user seats, 10 SPF lookups, limited automated DMARC | No | 2 domains, 30 days history |
| Protocols covered | 7/9 | 7/9 | 9/9 |
| G2 rating | 4.6/5 | 4.8/5 | 4.9/5 (11 reviews) |
Frequently Asked Questions
Is Valimail or EasyDMARC better for a small business?
EasyDMARC, in most cases: published pricing from $44.99/mo, self-serve signup, and guided setup that G2 reviewers cite more than any other trait. Valimail's free Monitor tier (5 user seats) is genuinely useful for visibility, but its pricing page now lists only Monitor, Enforce and Amplify, and every Enforce tier is quote-only.
How much does Valimail cost compared to EasyDMARC?
Valimail: no published Enforce price; Starter, Premium and Enterprise are all quote-only. AWS Marketplace lists Enforce Enterprise at a vendor-disclaimed $60,000 per 12-month estimate, with add-ons of $1,500 per additional domain, $1,000 per additional 100K emails/month and $500 per additional sending service, sold as 12-, 24- or 36-month contracts. EasyDMARC: Plus $44.99/mo (2 domains) and Premium $89.99/mo (4 domains), 20% less on annual billing; Deliverability and Enterprise: Email Trust by quote.
What does Valimail offer that EasyDMARC doesn't?
Enforcement automation and compliance pedigree: hosted continuous DMARC policy management, patented Instant SPF with no 10-lookup limit, automated DKIM key rotation, and FedRAMP authorization (Valimail Enforce is listed as "FedRAMP Authorized" on the FedRAMP Marketplace). EasyDMARC counters with published pricing, managed hosting on every tier, and a far lower entry cost, but its API, SSO, and audit logs are Enterprise-only.
Which has a free tier?
Only Valimail. Valimail Monitor is free with 5 user seats. EasyDMARC's pricing page lists no free plan, only a free trial with no credit card required. Monitor is visibility only and does not enforce.
Sources (19)
- Valimail: Enforce Starter, Premium and Enterprise all read "Contact us for custom pricing"; no price is published — source
- Valimail: Free Monitor tier includes 5 user seats — source
- Valimail: AWS Marketplace add-ons: $1,500 per additional domain, $1,000 per additional 100K emails/month, $500 per additional sending service — source
- Valimail: AWS Marketplace lists an estimate of $60,000 per 12 months for Valimail Enforce Enterprise (12-, 24- or 36-month contracts) — source
- Valimail: DigiCert acquired Valimail on September 16, 2025 — source
- Valimail: Hosted MTA-STS and TLS-RPT support CNAME delegation only, for Enforce users; NS delegation is planned — source
- Valimail: Valimail co-authored RFC 8617 (ARC) but no tier page advertises ARC as a product feature — source
- Valimail: G2 rating 4.6 — source
- Valimail: The pricing page lists Monitor, Enforce (Starter, Premium, Enterprise) and Amplify; Align no longer appears — source
- EasyDMARC: MCP server (sign in with the EasyDMARC account, no separate API key; the page names no plan) and a native AI Agent listed from Premium, announced with the Email Trust Platform on September 23, 2026 — source
- EasyDMARC: Plus tier: $35.99/mo billed annually, $44.99/mo monthly, 2 domains, 3-month retention — source
- EasyDMARC: Premium tier: $71.99/mo billed annually, $89.99/mo monthly, 4 domains, 1-year retention — source
- EasyDMARC: No free plan is listed; plans are Plus, Premium, Deliverability and Enterprise: Email Trust, with a free trial and no credit card required — source
- EasyDMARC: MSP plan: custom pricing by number of managed domains, 10-domain minimum, 1-year data history — source
- EasyDMARC: G2 rating 4.8 across 161-165 reviews — source
- EasyDMARC: Managed MTA-STS hosting activates with the Premium tier — source
- EasyDMARC: The pricing page lists no ARC feature on any tier — source
- EasyDMARC: The pricing page lists no DANE feature on any tier — source
- EasyDMARC: Third-party reviewer emailwarmup.com says EasyDMARC eliminated its unlimited free plan and doubled its prices in 2024 (reviewer's account, not an EasyDMARC statement) — source
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